# \1’s AI Revolutionizes Video by Creating Immersive Interactive Worlds
In the heart of London, an innovative AI lab named Odyssey has taken a bold step into the future of \1 with the launch of their research preview: a groundbreaking model that transforms traditional video into interactive worlds. As industries continuously evolve, Odyssey’s creation signifies not just a technological advancement but a potential new medium for storytelling that could redefine how we experience narratives.
## The Dawn of Interactive Video
Initially, Odyssey’s focus was on developing world models specifically tailored for film and game production. However, their research has led to an unexpected discovery—an \1 format that responds to user inputs in real-time. Users can engage with this immersive experience using a keyboard, smartphone, or even voice commands, echoing the essence of science fiction’s Holodeck. The AI engine behind this innovation is capable of generating realistic video frames approximately every 40 milliseconds, allowing for an almost instantaneous reaction to user interactions. As Odyssey themselves describe it, engaging with this technology feels akin to “exploring a glitchy dream—raw, unstable, but undeniably new.”
## A Technical Leap: The World Model
What distinguishes Odyssey’s \1 technology from conventional video games and CGI lies in its innovative “world model.” Unlike traditional video systems that generate entire clips at once, Odyssey’s model predicts each subsequent frame based on the current state and user interaction. This approach bears resemblance to large language models predicting the next word in a sentence but is exponentially more complex due to the intricacies of high-resolution video.
\1 defines a world model as an “action-conditioned dynamics model.” Each time a user interacts, the model synthesizes the current state, the action taken, and the historical context to generate the following frame. This results in a more organic experience, devoid of pre-programmed responses, enabling the AI to make educated guesses about what should occur next based on extensive video analysis.
## Overcoming Historical Challenges in AI Video
Creating this interactive experience is not without its challenges. One of the most significant hurdles is maintaining stability over time. As frames are generated based on preceding ones, small errors can lead to what AI researchers term “drift.” To counter this, \1 employs a “narrow distribution model,” which involves pre-training their AI on generalized video footage before fine-tuning it within specific environments. This method may limit variety but enhances stability, preventing the experience from devolving into chaos.
The company claims they are rapidly advancing towards a next-generation model that promises a richer array of pixels, dynamics, and actions, signaling exciting prospects ahead.
## The Cost of Innovation
Running such sophisticated AI \1 in real-time comes with its financial implications. Currently, the infrastructure supporting this experience incurs costs ranging from £0.80 to £1.60 per user-hour, leveraging clusters of H100 GPUs across the US and EU. While this might appear costly for video streaming, it remains remarkably economical compared to the traditional expenditures associated with film or game production. Odyssey anticipates that as their models evolve, these costs will decrease substantially.
## The Future of Storytelling
Historically, technological advancements have birthed new avenues for storytelling—from cave paintings to books, radio, film, and video games. Odyssey posits that AI-generated \1 represents the next evolutionary step in this continuum. If their vision materializes, we may witness a transformation in entertainment, education, and advertising. Envision training simulations where learners practice skills in real-time or immersive travel experiences that allow exploration of far-off locations from the comfort of home.
The current research preview is merely a prototype, a tantalizing glimpse into the future of interactive storytelling. It serves as proof of concept, hinting at the vast potential when AI-generated worlds evolve into interactive playgrounds, offering more than passive observation.
For those eager to experience this pioneering technology, the research preview is now available for exploration. As we stand on the brink of this new frontier, it’s clear that the implications of Odyssey’s work extend far beyond \1, promising to reshape how we engage with digital content in profound and lasting ways.
